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About Hookup Lures

Founded in 1992 by Captain Hank Brown, Hookup® Lures is proud to produce the finest Jigs, Rigs and Bucktails available on the market.  Quality craftsmanship, unsurpassed attention to detail and the use of the highest quality materials, guarantee everyday anglers, guides and tournament anglers alike, a premium lure that will produce more fish, trip after trip.

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We’re always looking for anglers who are active on social media! If you’re shooting pics and creating vids to highlight your time on the water APPLY NOW!

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